io design & illustration, inc.
fun and functional design & illustration services for print and web

Design for Print

Print design services include catalog layout, menu design, brochures, rack cards, sales tools, multi-page booklets, posters, books and maps. We offer full-service print design development, including production file preparation and printer interaction. We can also put together a team of experts for your project to include writers and photographers.

Below are some examples of our design work for print.

Economic Development Coalition Reports – Workforce

The third piece in the Economic Development Coalition (EDC) of Asheville-Buncombe County series of focus reports looks at the workforce of our region.

For this piece there were quite a few data points and lists of facts needed to communicate the strength of our Asheville area workforce. As with all the pieces in this series it was extremely important that it be visually appealing, not just column of numbers. We placed all the data points on the inside spread for easy reference and I used bright colors on the graphs and varied the text styling to set each grouping of information apart. Pulling that spread together was accomplished through use of a beautiful mountain photo that runs across the top of both pages.

Below you can preview the Workforce focus report.
Please note: on iPads you will need to scroll down and select the “Open publication” link to view example. (We hope this technical glitch is remedied soon. Thanks for understanding.)

Open publication - Free publishing - More asheville

View posts on other reports in this series: Advanced Manufacturing, Arts & Culture

For more information on the work of the EDC, please visit their website.

Tags: , , , , ,
Posted in Brand and Print by alice

Economic Development Coalition Reports

I am working with the Economic Development Coalition (EDC) of Asheville-Buncombe County designing a series of reports to assist their staff as they market our area to businesses looking to expand or relocate in or around Asheville, North Carolina.

This project is an expansion of past work with the EDC where I developed their updated logo and brand style. At that time an overview booklet was created which has served the staff well, but as more focus has been needed on specific target areas individualized pieces were called for. Focus reports in this series include: Incentives, Advanced Manufacturing, Workforce, Arts & Culture, Healthcare and Education.

Each piece in the series is designed to have it’s own personality in keeping with the focus topic while maintaining enough common layout elements and style to work together as a set. Focus area icons I developed for the EDC as part of the Asheville 5×5 plan are used as graphic elements on corresponding reports, along with strong photos and breakout boxes to ensure clarity of information.

Below you can preview the Advanced Manufacturing focus report.
Please note: on iPads you will need to scroll down and select the “Open publication” link to view example. (We hope this technical glitch is remedied soon. Thanks for understanding.)

Open publication - Free publishing - More asheville

For more information on the work of the EDC, please visit their website.

Tags: , , , , ,
Posted in Brand and Print by alice

« More projects
More projects »